mark zeh innovation
LeMond Fitness Inc: G-Force RT trainer
year: 2003
A revolution in recumbent trainers. The G-Force RT was designed for both club and premium home use. The entire "exercise journey" is reflected in its design-- ergonomics to fit all sizes of riders, a comfortable airy seat, and clever details for towels and accessories.

LeMond Fitness Inc. was acquired by Hoist Fitness Systems in 2012.

design: IDEO Palo Alto
m.z. roles:
user research, definition of the business opportunity, definition of product geometry, formalization of design, control of final product instantiation.

© text & webpage Mark Zeh 2015